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It ’s an old story, have you ever seen “Kanpai!

This is a Japanese sake documentary film that depicts the brewery of 2 foreigners who are fascinated by sake and the southern beauty who travels abroad.

In 2015, the world premiere was screened at the San Sebastian International Film Festival in Basque Country, Spain (the first official film screening at cinemas and film festivals).

In this movie, foreigners talk about sake so hot that it makes them feel like they want to drink.

However, it is not only 2 people who are involved in sake in Japan.

Currently, many foreigners have been practicing in sake breweries to learn about sake, telling the charm of sake as a souvenir souvenir that is still few in the world, creating sake with Mr. Tsuji as a novel idea, and spreading sake to the world I am involved in business.

This time,

  • Foreigners who make sake in Japan and release products in their home country
  • Mr. Mori, a foreigner who develops and brews new sake for overseas
  • A sake brewery that has grown enough to export sake to 32 after the appointment of a foreigner

I will introduce you to

Increasing number of foreigners who are sake LOVE

 

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Among the 3 people who appear in the film of Mirai Konishi, a film maker and film journalist living in Los Angeles, “Kanpai! The sake that loves the world,” the 2 foreigner was the first foreigner to come from England.Philip HarperI am from the United States and have experience as an evaluator at a review meeting.John Gauntner.

1 people are already flying around the world to spread sakeMr. Kosuke Kuji, the brewery of the southern beauty.

Philip Harper and John Gottner both publish sake books as being able to talk about sake in English, and contribute to the world by making contributions to magazines such as the Japan Times. Many of you already know.

But,

In addition, there are foreigners who loved sake and experienced sake brewing in a sake brewery, and made lifelong work for them to know more about the goodness of sake.

2 Americans who found their vocation after training at Kura

While working as a sake sommelier in a Japanese restaurant in the United States, for the sake production of sake in my own restaurant,Mr. Stuart Morris trained in sake brewing.

After coming to Japan after chasing his wife, the goal is to continue making sake in Hida Takayama, and to have the US President drink Japanese sake now.Mr. Brailsford Daryl Cody who became a veteran niece.

Introducing this 2 American.

Shock at “Kubota Senju” → Sake brewing by Nippon Sake Brewery → “Stuart Morris” released at his home restaurant

Stuart Morris was struck by the first drink of Asahi Shuzo's “Kubota Senju”.

Asahi Sake Brewery is located in Niigata Prefecture, where rice and sakeMaking sake starts with riceA sake brewery that has established the agricultural production corporation Asahi Agricultural Laboratories under the motto “

In addition to that, in order to protect the natural environment that is indispensable for rice production, we established a foundation “Koshiji Water and Greenery Society” for environmental conservation activities, and conduct “firefly protection activities” It is a sake brewery.

Senju of Asahi Shuzo, which was completed with so much attention to sake rice, is a refreshing dry sake made with the concept of “Japanese sake that can be enjoyed with meals”. The subtle fragrance of rice and soft mouth feel is perfect when you want to drink with your shoulders relaxed.

Click here for Amazon Kubota Senju

Inspired by Japanese hospitality

At that time, Morris worked as a chef in the United States, but after being fascinated by "Kubota Senju", he continued studying Japanese sake as long as he had time. As a result, SSI (Sake Service Association) in 2009I obtained a qualification in Tokyo as a sake professor who shows Japanese sake professionals.

* SSI is a non-profit organization established in Japan in 1990 for qualification of international winemakers. You will learn Japanese sake expertise, tasting skills and service techniques, skills to understand consumer needs, and the matching of sake and food.

Click here for more information on Sake Sommelier

[Sake sommelier qualification] is overseas ☆ orders of magnitude different from Japan! Surprise "Overseas sommelier salary situation"

 

He visited Tokyo for the first time for a test in Japan, but he was lost. However, the experience of getting lost confessed that he was further fascinated with sake and Japan.

I was impressed by the Japanese hospitality that gave Japanese easy-to-understand directions to him who could hardly speak Japanese. After that experience, he talks about Japan as the most friendly country in the world, a country of delicious food.

 

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Morris, who returned to the United States, worked as a liquor sommelier at a Japanese restaurant in the San Francisco MINA Group. One day, he sees a Japanese eating at a restaurant. Then, I knew that he was the owner of Yamagata's long-established store, “Shinto Sake Brewery”, and I talked to him.

Sake brewing at Shinto Brewery, released in the US

That's why Mr. Morris came to learn Japanese sake brewing from the basics at the Shinto Brewery.

At Shindo Sake Brewery, we started with floor cleaning. Afterwards, Mr. Shinto taught sake brewing directly, and finally the sake that was released in the United States after participating in all the processes of sake brewing was "Kurozaemon Omachi Daiginjo.

There is a tradition like Shinto Brewery, and it is very rare for a small brewer to invite foreigners to make sake.

Mr. Morris, who was impressed with Shindo's education, stated that “the important role is to make people who like wine understand the goodness of sake better” in order to respond to the benefits.

Now, with that vow in mind, the restaurant has been offering a proper pairing of sake as a sake sommelier to the people who visit the restaurant, and now it has grown into a presence that attracts many regular customers.

Former American football player → Falling in love with a Japanese woman and going to Japan → Recruitment advertisement for a brewery → Mr. “Brailsford Daryl Cody” pressed by his father-in-law

Bradsford Daryl Cody is a male athletic guy who studied athletic training in Utah, worked as a football player, and later worked as a football team and basketball trainer.

The reason he came to Japan and did Mr. Tsuji is due to the return of Mr. Masa, a wife from Hida Takayama City, whom he met at Utah Valley State University.

I came to Hida Takayama to hit a Japanese woman, but I got a job in a brewery without working

Although I wanted to be with her and pursued Hida Takayama, I didn't have a job as a sports trainer.

However, a handbill for Watanabe Sake Brewery recruited by chance.

At that time, he had the impression that sake is an interesting drink that can be drunk even if it is hot, but because he was recommended by his father-in-law, he tried drinking sake from Watanabe Shuzo.

The sake brewed by Watanabe Shuzo is delicate and unique, and it was completely different from the hot sake that I had drunk up until now.

He was not very good at Japanese, so he succeeded in joining the company by telling Watanabe Shuzo his passion for sake through interpretation.

It seems that it is impossible for a foreign brewer to enter a sake brewery where old rituals such as taking chopsticks for meals or taking a bath from seniors remain, but it is impossible for young brewers to go smoothly I accepted Mr. Cody.

At that time,Kuramoto never thought it would grow into a brewery that leap overseas by welcoming Mr. KodiIt will be a thing.

Reduced 30kg with exhausted exhaustion when you go home

 

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His daily life, not knowing anything about sake, was not a peaceful day.

If Mr. Morris mentioned above had some knowledge of sake, it might have been a little easier to practice. However, Mr. Kodi, who has no prior knowledge, is finally able to deepen his understanding of sake by reading the comic “Natsuko no Sake”.

His job is washing rice from 5 in the morning. It began by washing a large amount of rice with ice water and steaming it at a high temperature in extremely cold weather.

His weight, trained to 130kg, is also decreasing. He looks back on the time,He says he never thought of quitting this job. On the contrary, I felt happy to work in such a traditional workplace.That's right. I wonder if this strong mental power has been trained with American football ...

However, his wife recalls, “He who got home was really exhausted and refrained from talking to him.”

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There are many breweries and brewers who are active in Japan and overseas, including the sake brewers and brewers in Kyoto. Last night, Mr. Kodie, an American brewer from Watanabe Sake Brewery in Gifu Prefecture, visited us! From this year, his hometown in America will be decided, and it will be increasingly popular. This 3 brand is also available in Kyoto. All of them have a crisp taste that you won't get tired of drinking during a meal. Ninja is a favorite of us in particular! Please try it. We had a special guest Cody, the first American sake brewer in Japan from Hourai aka Watanabe Shuzo of Gifu last night! We love all his unique and delicious sake, especially warmed Ninja! Please try some if you have chance to stop by! sakecalientekyoto #sakecaliente #kyoto #codysake

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While continuing to make Japanese sake while accumulating such hardships,I want to send this sake to the United States to know the goodness of real sake.And will want. I wanted to prove that “Sake Bomb”, a drink that mixes sake in a beer, is not a real sake.

Click here for “The right way to drink sake”

[Sake, fillet, sake bomb] The party is exciting! Best way to drink sake 3

But,

At that time, Watanabe Sake Brewery had not yet worked on exporting sake overseas. So, for Watanabe Shuzo's first overseas business,Cody and Kuramoto are looking for sake that suits foreigners. Completion of a new type of sake with various informationI saw it. that is"Cody's Sake. "

 

"Codi's Sake" has won numerous awards in competition

Kodi ’s sake isWon the only special examination excellence award for sake at the “National Recommended Tourism Souvenirs Review Committee”, which is said to be a challenge with a winning rate of 8.3%. In addition to this, the "Los Angeles Wine Competition" won the Gold Award and Best of Class.doing.

The taste is refined and gentle even when it is unpretentious, with a presence of rice and a slight sweetness. Because it is for the United States, this sake has been researched to suit the casual scene of eating hamburgers, sausages and fried chicken.

His future dream is this in Hida City, Gifu PrefectureHave the US President eat Japanese sake from a small brewery. And while regaining the pride of many brewers working for sake brewing in a small region of Japan,Get more opportunities to send sake to the worldこと.

Just in love with the wife of Hida Takayama, I was invited to the world of sake,Mr. Tsuji, the first AmericanHe is now a reliable senior who is knowledgeable and experienced enough to become the life goal of young staff.

Japanese sake lovers participated in management and expanded exports

World export image

America and Europe are now big markets for Japanese sake.

In order to increase the export of sake, the fastest way is to have a Japanese sake enthusiast who participates in management.

This is a sake brewery with many female employeesKelly Kaminsky, who is participating in new sake-making and overseas transactions, adding sensitivity as an American womanHere are some examples.

Applying to the brewery → Rice production and training → Export duties → 32 country export "Kelly Kaminsky" by expanding overseas sales channels

 

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“Sake is here and named Kodoku and Ifu” and Kyoko Takahama singed in the song is made at the Nishiyama Brewery in the Tamba area, which is called one of Japan's three great lords.

As for the sake brewery that has been designated as a registered tangible cultural property in the country, 70% of its staff are women.The advantage of Nishiyama Brewery is sake that makes use of the delicate sense of women in making things..

Taking advantage of the ideas unique to women, we have also newly developed “Kodokoro Chocolate Liqueur Monteo Este Rose” using yogurt amazake and “rubber chocolate”, which is the hot topic of “No. 4 chocolate”. For Valentine's day, after-meal desserts are also very popular!

Click here for Amazon Drum Chocolate Liqueur Monteo Este

Kelly Kaminski, who has joined such a brewery, is from the United States and is a member of the JET program.Graduates.

* The JET program is an abbreviation for “The Japan Exchange and Teaching Program”. Its purpose is to encourage overseas youth to engage in international exchange and foreign language education. It aims to revitalize the region by promoting internationalization.

Later, I found a recruitment for sake brewing in a job advertisement for alumni of the JET program. I became interested because I wanted to make craft beer when I was a bartender in the United States.

Foreign women calling

Since Nishiyama Brewery has a motto of “all members have experience in sake brewing”, after joining the company, it begins with rice brewing in the rice field at 5 in the morning and then brewed in the brewery. And now he is in charge of export business, aiming to further expand the market for sake, and a powerful woman who is also focusing on new product development.

 

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She is now ready to develop sake.Completed through trial and error, such as fruity Junmai Daiginjo using Hyogo Kitanishiki and clean and sour Junmai Daiginjo using 500 million stonesI am letting you.

Continuing onward, Develop new products as well as export operationsMr. Kaminsky, who talks about his aspirations to participate actively, but the recent trouble is that he sometimes forgets English.

I'm looking forward to the completion of the new sake produced by her who has become familiar with Japan!

Summary: Not just management! Popular foreign artists appearing on the label

Konishi Sake Brewery, founded in 1550, sells sake with the label “Ed Sheeran,” a hot singer-songwriter in the official parody video with Chiemi Blouson.

Ed Sheeran's illustration sake has become a hot topic for foreigners because it has a comfortable atmosphere that is easy to pick up and is a perfect gift for his fans.

Sake enthusiast Ed Sheeran is also satisfied with the sake made with the theme of the latest album “Divide”.

I would like to see more foreigners participate in sake breweries and label design beyond the borders of the country, and expand the appeal of sake all over the world.

Amazon Konishi Brewery Ed Sheeran